{"title":"IAMS","description":"\u003cp\u003eIAMS is stocked here in two dry recipes: a complete dry cat food for adult cats and a complete dry dog food for senior dogs. We have set them out plainly, because the pack tells you more than any description can.\u003c\/p\u003e\n\n\u003ch2\u003eWhat is in the collection\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIAMS Adult Dry Cat Food with Chicken, 10kg\u003c\/strong\u003e - dry cat food for adult cats, in a 10kg sack.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIAMS Senior Dry Dog Food for Small and Medium Dogs with Chicken, 12kg\u003c\/strong\u003e - dry dog food for senior dogs, in a 12kg sack.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThey are not alternatives, because they are for different animals. The cat sack is for adult cats; the dog sack is for senior dogs, at the small and medium end of that range. If your dog is a puppy or a fit adult, we would rather say so than sell you a 12kg sack that does not suit.\u003c\/p\u003e\n\n\u003ch2\u003eReading the pack\u003c\/h2\u003e\n\u003cp\u003eBoth recipes are dry and both use chicken as the named protein. Dry food is fed by weight, so read the feeding guide on the bag: how much a senior dog needs depends on its size and how active it is.\u003c\/p\u003e\n\n\u003ch2\u003eDelivery\u003c\/h2\u003e\n\u003cp\u003eWe deliver to addresses in the United Kingdom only. Standard delivery is £1.99 for orders up to 1kg and £4.99 over 1kg, and free standard delivery applies automatically at checkout on orders of £35 or more. Express delivery is £6.99, and the free delivery offer does not apply to Express. We aim to dispatch within 1-2 working days, and once dispatched standard delivery usually takes 2-4 working days.\u003c\/p\u003e\n\n\u003ch2\u003eReturns on food\u003c\/h2\u003e\n\u003cp\u003ePet food cannot be accepted back once the packaging has been opened or broken, unless the item is faulty or not as described. Alongside your legal right to cancel we run a 30-day returns promise for eligible items, with no direct exchanges: we refund rather than swap, return postage is yours on a change of mind, and we pay it when an item is faulty.\u003c\/p\u003e\n\n\u003ch2\u003eWhere to go next\u003c\/h2\u003e\n\u003cp\u003eOur guide to \u003ca href=\"\/blogs\/guides\/senior-dog-food\"\u003esenior dog food in the UK\u003c\/a\u003e covers when to switch an older dog over and what to look for on the pack. Questions first? Email admin@fluxtrading.co.uk or call +44 7450 315250.\u003c\/p\u003e","products":[{"product_id":"iams-adult-dry-cat-food-chicken-10kg","title":"IAMS Adult Dry Cat Food with Chicken 10kg","description":"\u003cp\u003e\u003cstrong\u003eIAMS Adult Dry Cat Food with Fresh Chicken\u003c\/strong\u003e is advanced nutrition for adult cats aged 1 year and over, made with 87% animal protein and no fillers, artificial colours, flavours or GMOs. It is wheat free, with a tailored fibre blend of prebiotics and beet pulp for healthy digestion and omega 3 and 6 for a healthy skin and shiny coat.\u003c\/p\u003e\n\u003ch2\u003eWhy Choose IAMS Adult With Fresh Chicken?\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e87%\u003c\/strong\u003eAnimal protein\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e35%\u003c\/strong\u003eCrude protein\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e0.67%\u003c\/strong\u003ePrebiotic fructooligosaccharides\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e1+ yrs\u003c\/strong\u003eMade for adult cats\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTailored fibre blend including prebiotics and beet pulp for healthy digestion.\u003c\/li\u003e\n\u003cli\u003eAn antioxidant blend with vitamin E to support the immune system.\u003c\/li\u003e\n\u003cli\u003eOmega 3 and omega 6 fatty acids to support healthy skin and a shiny coat.\u003c\/li\u003e\n\u003cli\u003eTaurine to support a strong heart muscle.\u003c\/li\u003e\n\u003cli\u003eNo fillers, artificial colours, flavours or GMOs.\u003c\/li\u003e\n\u003cli\u003eWheat free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cp\u003eIAMS recipes are developed with veterinarians at the Waltham Petcare Science Institute, so every formula is built around what a cat of that age and breed actually needs.\u003c\/p\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_with_Fresh_Chicken.webp?v=1792147546\u0026amp;width=1254 1254w\" sizes=\"(min-width: 990px) 42vw, (min-width: 750px) 50vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A bag of IAMS Adult dry cat food with fresh chicken beside a bowl of kibble\"\u003e\n\u003c\/div\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:66%;\"\u003eIngredient\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:34%;\"\u003eLevel\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eDried chicken and turkey\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e38% (chicken 23%, a natural source of taurine)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eMaize\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFresh chicken\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eSorghum\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePork fat\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eDried beet pulp\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.6%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eChicken gravy\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFructooligosaccharides (prebiotic)\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.67%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFish oil\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePotassium chloride\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;width:40%;\"\u003eBrand\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);border-top:1px solid rgba(66,107,90,.14);\"\u003eIAMS\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eRange\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eAdvanced Nutrition\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eProduct\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eDry Food Adult with Fresh Chicken\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eType\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eComplete dry cat food\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePack size\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003e10kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eLife stage\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eAdult, 1 year and over\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eProtein source\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003e87% animal protein\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFree from\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eWheat, fillers, artificial colours, artificial flavours, GMOs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eDeveloped with\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eVeterinarians of the Waltham Petcare Science Institute\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp style=\"font-size:1.4rem;\"\u003eSizes shown by IAMS for this recipe are 800g, 2kg, 2.5kg, 3kg and 10kg.\u003c\/p\u003e\n\u003ch3\u003eGuaranteed Analysis\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:66%;\"\u003eNutrient\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:34%;\"\u003eLevel\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude protein\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFat content\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e14%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eOmega 6 fatty acids\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e2.8%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eOmega 3 fatty acids\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.29%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude ash\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e6.7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude fibre\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.9%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCalcium\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.3%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePhosphorus\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.1%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eMagnesium\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.096%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eTaurine\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3\u003eDaily Feeding Guide\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:50%;\"\u003eBody weight\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:50%;\"\u003eGrams per day\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e2kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e30-40g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e3kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e40-55g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e4kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e50-65g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e5kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e55-75g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e6kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e65-85g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e7kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e70-95g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp style=\"font-size:1.4rem;\"\u003eThese are rough guidelines. Actual requirements may vary, so adjust the amount to keep your cat at its ideal body weight. IAMS recommends dividing the daily portion into at least two meals to follow a cat's natural behaviour. Always ensure fresh water is available.\u003c\/p\u003e\n\u003ch3\u003eHow To Feed\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eWhen switching to IAMS, introduce the new food gradually over four days to avoid upsetting your cat's stomach.\u003c\/li\u003e\n\u003cli\u003eMeasure the daily amount from the feeding guide above against your cat's current weight.\u003c\/li\u003e\n\u003cli\u003eSplit the daily portion into at least two meals rather than serving it all at once.\u003c\/li\u003e\n\u003cli\u003eAdjust portions up or down to maintain ideal body weight, and always keep fresh water available.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Cat_Food_Bag_in_Cozy_Studio_Setting.webp?v=1792147545\u0026amp;width=1254 1254w\" sizes=\"(min-width: 750px) 40vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A 10kg bag of IAMS Adult cat food with fresh chicken in a home setting\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Curious_Tabby_and_IAMS_Feast.webp?v=1792147546\u0026amp;width=1254 1254w\" sizes=\"(min-width: 750px) 40vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A cat eating IAMS kibble from a bowl\"\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eIs this food suitable for kittens?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eNo. This recipe is for adult cats aged 1 year and over. IAMS makes a separate kitten range for cats aged 2-12 months.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eIs IAMS wheat free?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eYes. IAMS lists this recipe as wheat free, which makes it suitable for cats with a wheat sensitivity.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eHow do I switch my cat over to IAMS?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eGradually introduce it over four days, mixing a little IAMS into your cat's current food and increasing the proportion each day, to avoid digestive upset.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eHow should I store this food?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eKeep the bag sealed and store it in a cool, dry place away from direct sunlight. Use it within the best-before date printed on the bag.\u003c\/p\u003e\n\u003ch3\u003eSafe Feeding Guidance\u003c\/h3\u003e\n\u003cp\u003eAlways ensure fresh water is available. Adjust portions to maintain your cat's ideal body weight, as requirements vary with age, temperament and activity level. If your cat has a diagnosed medical condition or is on a veterinary diet, check with your veterinary surgeon before changing its food.\u003c\/p\u003e","brand":"IAMS","offers":[{"title":"Default Title","offer_id":54948389650770,"sku":"B0015QBFZC","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Cozy_Cat_Food_Living_Room_Portrait.webp?v=1792147546"},{"product_id":"iams-senior-dry-dog-food-small-medium-chicken-12kg","title":"IAMS Senior Dry Dog Food Small \u0026 Medium Chicken 12kg","description":"\u003cp\u003e\u003cstrong\u003eIAMS Senior Dry Dog Food Small \u0026amp; Medium Breed with Fresh Chicken\u003c\/strong\u003e is advanced nutrition for dogs aged 8 years and over, weighing up to 25kg. It is made with 82% animal protein and includes the DentalCare System to help keep teeth clean and reduce tartar, plus an antioxidant blend with vitamin E, glucosamine for healthy joints and key nutrients to support the heart.\u003c\/p\u003e\n\u003ch2\u003eWhy Choose IAMS Senior Small \u0026amp; Medium Breed?\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e82%\u003c\/strong\u003eAnimal protein\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e27%\u003c\/strong\u003eCrude protein\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e0.04%\u003c\/strong\u003eGlucosamine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e8+ yrs\u003c\/strong\u003eUp to 25kg body weight\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDentalCare System helps keep teeth clean and healthy while reducing tartar build-up.\u003c\/li\u003e\n\u003cli\u003eAntioxidant blend with vitamin E to support the immune system.\u003c\/li\u003e\n\u003cli\u003eKey nutrients to help nourish the heart and support a strong heart muscle.\u003c\/li\u003e\n\u003cli\u003eHigh quality animal protein and essential nutrients to promote healthy joints.\u003c\/li\u003e\n\u003cli\u003eNo fillers, artificial colours, flavours or GMOs.\u003c\/li\u003e\n\u003cli\u003eWheat free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\n\u003cp\u003eThis is the small and medium breed formula, formulated for dogs under 25kg. IAMS also makes a separate senior recipe for large breeds, with slightly different protein and fat levels to suit a larger frame.\u003c\/p\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_with_Kibble_Bowl.webp?v=1792147678\u0026amp;width=1254 1254w\" sizes=\"(min-width: 990px) 42vw, (min-width: 750px) 50vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A bag of IAMS Senior dog food for small and medium breeds beside a bowl of kibble\"\u003e\n\u003c\/div\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:66%;\"\u003eIngredient\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:34%;\"\u003eLevel\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eDried chicken and turkey\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e28% (including chicken 17%)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eBarley\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eMaize\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFresh chicken\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e10%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eMaize flour\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePork fat\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eDried beet pulp\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e2.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eChicken gravy\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eMinerals\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluding sodium hexametaphosphate 0.35%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eLinseed\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFructooligosaccharides (prebiotic)\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eBrewer's dried yeast\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003eIncluded\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eGlucosamine from animal tissues\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.04%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3\u003eProduct Details\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;width:40%;\"\u003eBrand\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);border-top:1px solid rgba(66,107,90,.14);\"\u003eIAMS\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eRange\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eAdvanced Nutrition\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eProduct\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eDry Food Senior Small \u0026amp; Medium Breed with Fresh Chicken\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eType\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eComplete dry dog food\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePack size\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003e12kg\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eLife stage\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eSenior, 8 years and over\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eSuitable for\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eSmall and medium breeds, up to 25kg body weight\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eProtein source\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003e82% animal protein\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFree from\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-bottom:1px solid rgba(66,107,90,.14);\"\u003eWheat, fillers, artificial colours, artificial flavours, GMOs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp style=\"font-size:1.4rem;\"\u003eIAMS describes this recipe as wheat free with no fillers, artificial colours, flavours or GMOs. The declared ingredients do include barley and maize; \"wheat free\" refers specifically to wheat, not to cereal grains generally.\u003c\/p\u003e\n\u003ch3\u003eGuaranteed Analysis\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:66%;\"\u003eNutrient\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:34%;\"\u003eLevel\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude protein\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e27%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eFat content\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e12%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eOmega 6 fatty acids\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eOmega 3 fatty acids\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e0.2%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude ash\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e6.7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCrude fibre\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e2.7%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003eCalcium\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.5%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003ePhosphorus\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e1.1%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3\u003eDaily Feeding Guide\u003c\/h3\u003e\n\u003ctable style=\"width:100%;border-collapse:separate;border-spacing:0;border:1px solid rgba(66,107,90,.20);border-radius:14px;overflow:hidden;font-size:1.5rem;\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:50%;\"\u003eBody weight\u003c\/th\u003e\n\u003cth style=\"background:#426B5A;color:#fff;text-align:left;font-weight:700;padding:1.3rem 1.2rem;width:50%;\"\u003eGrams per day\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e2kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e45g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e5kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e100g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e10kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e145g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e15kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e200g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#fff;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e20kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e245g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"background:#FBFAF7;\"\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);color:#26332E;font-weight:600;\"\u003e25kg\u003c\/td\u003e\n\u003ctd style=\"padding:1.2rem 1.2rem;border-top:1px solid rgba(66,107,90,.14);\"\u003e290g\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp style=\"font-size:1.4rem;\"\u003eThese are rough guidelines. Actual requirements may vary, so adjust the amount to maintain your dog's ideal body weight. Always ensure fresh water is available.\u003c\/p\u003e\n\u003ch3\u003eHow To Feed\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eWhen switching to IAMS, introduce the new food gradually over four days to avoid upsetting your dog's stomach.\u003c\/li\u003e\n\u003cli\u003eWeigh your dog and use the feeding guide above. This recipe is intended for dogs up to 25kg body weight.\u003c\/li\u003e\n\u003cli\u003eFeed as a complete daily meal, splitting it into two portions if your dog prefers.\u003c\/li\u003e\n\u003cli\u003eAdjust portions to maintain ideal body weight and always keep fresh water available.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/IAMS_Dog_Food_Bag_in_Warm_Home_Setting.webp?v=1792147677\u0026amp;width=1254 1254w\" sizes=\"(min-width: 750px) 40vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A 12kg bag of IAMS Senior dog food in a warm home setting\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=800\" srcset=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=320 320w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=480 480w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=720 720w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=960 960w, https:\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_with_IAMS_Dog_Food.webp?v=1792147678\u0026amp;width=1254 1254w\" sizes=\"(min-width: 750px) 40vw, 100vw\" width=\"1254\" height=\"1254\" loading=\"lazy\" decoding=\"async\" alt=\"A golden retriever beside its bowl of IAMS senior kibble\"\u003e\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eIs this the right recipe for a large breed senior dog?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eNo. This recipe is for small and medium breeds up to 25kg. IAMS makes a separate senior recipe with fresh chicken for large breeds, which has different protein, fat and fibre levels.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eHow does the DentalCare System work?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eThe kibble texture is designed to reduce the build-up of tartar on teeth as your dog chews, helping keep teeth cleaner between professional dental checks.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eHow old should my dog be for this food?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eFrom 8 years of age. Younger dogs should be on an adult or senior-appropriate formula matched to their age.\u003c\/p\u003e\n\u003ch4 style=\"font-size:1.6rem;font-weight:700;color:#26332E;margin:1.6rem 0 .4rem;\"\u003eHow do I switch my dog over to IAMS?\u003c\/h4\u003e\n\u003cp style=\"margin:0 0 1rem;\"\u003eGradually introduce it over four days, mixing a little IAMS into the current food and increasing the proportion each day, to avoid digestive upset.\u003c\/p\u003e\n\u003ch3\u003eSafe Feeding Guidance\u003c\/h3\u003e\n\u003cp\u003eAlways ensure fresh water is available. Adjust portions to maintain your dog's ideal body weight. The DentalCare System supports dental hygiene but does not replace regular brushing or your veterinary surgeon's dental checks. If your dog has a diagnosed medical condition or is on a veterinary diet, check with your veterinary surgeon before changing its food.\u003c\/p\u003e","brand":"IAMS","offers":[{"title":"Default Title","offer_id":54948395843922,"sku":"B00BTGDFU6","price":24.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1116\/7324\/6034\/files\/Golden_Retriever_and_IAMS_Dog_Food.webp?v=1792147678"}],"url":"https:\/\/fluxtrading.co.uk\/collections\/iams.oembed","provider":"Flux Trading","version":"1.0","type":"link"}